Soca Sensation Kes teams with Yahoo! Music for the Premiere of lead single "Balloons"
Los Angeles, CA (August 21, 2015) – Soca sensation Kes has teamed with Yahoo! Music for the premiere of lead single “Balloons” – the track can be heard HERE.
Kes is the wildly popular Carribean pop/soca group known for their unique blend of soulful vocals, calypso-inspired melodies, rock riffs and island beats. Formed in Trinidad, the group, led by vocalist Kees Dieffenthaller, has amassed over 5 million combined YouTube views, shared stages with artists such as Rihanna, Maroon 5 and John Legend, collaborated with Snoop Dogg, and thanks to their electrifying live show, has become a top concert draw around the world. The group, which includes Dieffenthaller’s brothers Hans (drums) and Jon (guitar) and Riad Boochoon (bass), are making their Weirdo Workshop premiere with “Balloons.”
Weirdo Workshop is the new independent artist collective formed by the multi-Grammy nominated songwriter/producer team of Claude Kelly and Chuck Harmony and award-winning creative shop Night Agency.
“Kes is a rare artist, one whose sound has broken through obstacles of language, distance and culture,” says Kelly. “We’re thrilled to have him be part of the Weirdo Workshop family and excited to be working with him and the group on the next chapter of their career.”
The newly minted imprint will sign and develop artists across all musical genres, beginning with KES and including Nashville-based singer-songwriter Masha, and Kelly and Harmony’s own group, Louis York. Weirdo Workshop will be distributed through Sony RED.
http://kestheband.com/
http://www.twitter.com/kestheband
http://instagram.com/kesthebandofficial
http://soundcloud.com/kestheband
http://www.reverbnation.com/kestheband
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ABOUT WEIRDO WORKSHOP
Individually and as a duo, Kelly and Harmony have penned smash hits for a veritable who’s who of the Billboard charts, including Bruno Mars (“Grenade”), Miley Cyrus (“Party In The U.S.A.”), Kelly Clarkson (My Life Would Suck Without You”), Rihanna (“Russian Roulette”), Britney Spears (“Circus”) and Mary J. Blige (Growing Pains), to name but a few. Their songs have sold more than 25 million copies to date, blanketed radio airwaves around the world, garnered multiple Grammy and Billboard nominations and dominated international song charts.
The New York-based Night Agency is a full-service creative shop known for their innovative work on behalf of brands such as Spotify, Kiehls, MTV and Nestle, among others. Founded in 2004, the agency has won countless awards thanks to their imaginative use of modern tech, branding and social media to create bold and stimulating campaigns.
Night Agency co-founder and managing partner Evan Vogel, Kelly and Harmony have joined forces to make Weirdo Workshop a truly independent and viable home for artists, empowering them with the freedom to pursue their artistic visions while providing the support to help them achieve success. From content to branding to live experience, each Weirdo Workshop artist is supported by a strategy customized to match the uniqueness of their art.
“Weirdo Workshop is a safe haven for artists,” says Kelly. “Because we respect art and have a deep passion for music, Chuck and I embrace the responsibility to invest in new talent and help them develop into artists of the future. Evan and his team of disruptors bring a creative vision that lives up to the standards we’ve set for the music. From the moment we met them, we knew they were the right partner.”
“We’re thrilled to team with Claude and Chuck, two guys who’ve spent years furthering the careers of young and established artists by writing and producing a plethora of hits,” says Vogel. “We initially bonded over the belief that the music industry needs a fresh perspective and this collaboration is primed to deliver just that. We want to venture beyond the realm of the traditional record label to create new and exciting experiences to connect artists and fans.”
For more information, please contact:
Michael Moses
B|W|R Public Relations
310-248-6171 | michael.moses@bwr-pr.com